Senior Vice President of Hockey Operations, PWHL

Jayna Hefford is the Senior Vice President of Hockey Operations for the Professional Women’s Hockey League (PWHL), a role she has held since 2023. Prior to this, she served as Lead Operations Consultant for the PWHPA and was a sought-after speaker on adaptability, change, building successful cultures, and diversity. One of Canada’s most decorated hockey players, Jayna is a five-time Olympian with four gold medals and one silver. She scored the game-winning goal at the 2002 Salt Lake City Olympics, securing Canada’s first of four consecutive Olympic golds. In recognition of her outstanding career, she was inducted into the Hockey Hall of Fame in July 2018.